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Web app · AI forecasting

Buying that listens.

Brightfield's 12 stores now run on AI demand forecasts that hit 94.7% accuracy — up from ~78% manual. Stockouts dropped, capital tied up in inventory fell 18%, and buyers got their evenings back.

AI ConsultancyAI ImplementationWeb Development
94.7%
forecast accuracy
£42k
stockouts avoided / qtr
38h
saved per week
12
stores live in 5 wks
app.brightfield.com
Brightfield platform
TL;DR

Brightfield's 12 stores now run on AI demand forecasts that hit 94.7% accuracy — up from ~78% manual. Stockouts dropped, capital tied up in inventory fell 18%, and buyers got their evenings back.

The challenge

Brightfield's 12 specialty stores each had their own demand rhythm — weather, footfall, local events. The central buying team forecast all of them by hand. They were always late, often wrong, and burning out.

A previous SaaS attempt failed because it couldn't adapt to each store.

"Our buyers used to forecast on gut and spreadsheets. Now they spend their week on the 5% the AI gets wrong — which is exactly where they're most valuable."

What we did

The model is the easy part. The real work is the integration — making it dependable enough that the team stops double-checking it.

The outcome

Forecast accuracy lifted from 78% to 94.7%. Stockouts fell, overstock fell, and the buying team's week shrank — without losing the buyer judgement that made Brightfield what it is.


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